Tips for selling my Austin TX area home | Part II | Capitol Home Team
Read on for some exceptional tips for selling your Austin TX area home, courtesy of Capitol Home Team. Whether you are ready to sell now or are just thinking about it, here are a few important things to remember before you go too far in the process.
Part II of II
Staging/color schemes: Neutrality is important ... and also overrated. If a home is white/tan/beige it will appeal to a larger base of buyers because they can imagine what THEY will do with it; it's a canvas. But a properly designed and fully completed interior plan with bolder colors can combine with uncluttered staging to create an "I want to live like this" trigger to a large portion of the market — and bring you more money. You just can't be too crazy here — and neat, professional and finished work is a must!
No weird smells: This is HUGE — and the homeowner is NOT qualified to tell if their home has offensive odors. Either have an honest friend help out, or rely on the real estate agent to tell you. Candles, plug-in air fresheners, etc., are not acceptable. The home must smell naturally fresh.
Pet(s): While it may not be practical to board your animals elsewhere, you MUST create an environment in your home that projects as pet-free as possible. Repair damages made by your pets before listing.
Partnering with right agent: It's important that the listing agent is well-versed in the market, and responsive to the questions of other agents and potential buyers. It is also important that an agent listen to the seller and educate them on the process and their marketing methods, too. How does the agent communicate with you? Do they listen? Do they have a follow-up system that keeps you updated weekly? Also, a good demeanor is helpful when working with other people. A creative problem-solver comes in handy, as well.
The right intel: Especially true if you live in a neighborhood with an HOA, but the more information you make available during the listing appointment, the better for the person who is marketing your home. And let the agent decide what to use and what to skip ... we have the experience and have learned through trial and error what is essential, and what might backfire.
Finally ... price: Your home must be priced properly for its size, condition, location and — this is often overlooked — appeal. Do you have 8-foot ceilings when your comps have higher ceilings? Do you lack an open floor plan? Again, these things are not about how your home compares to the "ideal" home, but how it compares to your competition. Keep in mind that if you owe more on your home than a buyer will pay, you may have to consider selling it as a distressed property. Check out our blog about short sales to learn more. We can give you details on all your options if you fall into this category. The good news? A lot of the items on this list become unnecessary in these situations.